Business Development

The Sales and Marketing Practice at Mandala Partners International

Today's healthcare businesses must compete in the increasingly complex and intertwined global market. Remaining abreast of new technologies and the strategies of competitors is increasingly difficult. Understanding and meeting the needs of customers across multiple and diverse markets is complex.

Think about these questions.
  • How do we differentiate ourselves from our competition?
  • What are the drivers for our future growth? Organic growth? Innovation? Acquisition?
  • How do we establish a clear consistent message and effectively drive that message to all potential customers?
With over 20 years experience in helping companies drive growth and profitability, you can rest assured that we will do the same for you. We offer results oriented strategic and tactical sales and marketing consultation. We will take the time to understand your unique challenges, goals, business model and current positioning. We will work with you to develop the plans to achieve your goals. And, we will work with you to implement those plan and see them through to successful conclusion. That ties us in to your success.

Specific areas in which we can help include:
  • Strategic analysis of your business and the market:
    • Market definition and analysis
    • SWOT analysis
    • Competitive analysis
    • Positioning
    • Pricing
  • Sales strategy and tactics
    • Developing sales message and tools
    • Sales training
    • Sales metrics
    • Sales management systems and processes
  • Marketing and communications strategy
    • Multi-channel lead generation
    • Branding and messaging
    • Analyze effectiveness (ROI) of current marketing tools:
      • Web and web related tools
      • Collateral
      • Trade show booth, exhibitions and attending
      • Advertisement and placements
      • Speaking engagements and article submission
      • Investor relations to include Press Release strategy
      • Newsletters
      • Proposal look and feel
Our record of success is strong. Contact us for more information: contact@mandalaintl.com.